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The Mind Control Lab

30 October 2024

The Mind Control Lab is dedicated to investigating and decoding the mysteries of the human mind鈥攖he most powerful resource we have鈥攕pecifically as it relates to harnessing and using this extraordinary and invisible force to exceed our aspirations and live more successfully in a world rife with distraction, angst, uncertainty, and ever-evolving socio-technological influences.听

Mind Control, in this context, should not be confused with the sinister term "brainwashing." Rather, it refers to the science of directing, training, and using the mind to rethink our thinking, so that we can achieve the success we desire in our professional and personal lives.

HOW TO APPLY

About Us

William James, one of the founders of modern psychology, is purported to have said that the greatest discovery of his generation is that human beings can alter their lives by altering their minds. This of course is easier said than done. More than a century after James, researchers are still trying to get a clear picture of how the mind and its elements including, perceptions, attitudes, and expectations, affect real-world outcomes, and how we can take control of this influence to lead more meaningful and successful lives.

The Mind Control Lab is at the forefront of this effort. We are a psychological science-led research group dedicated to investigating and decoding the mysteries of the human mind. More specifically, we are interested in understanding how to effectively direct, manage, and use the mind to achieve success across multiple domains, including business, work, sports, and more.

We strongly encourage an interdisciplinary approach that bridges the gap between theory and real-world applications. To that end, our lab collaborates with other labs in the SPSH, as well as external labs worldwide, such as the and the at the University of South Australia. The lab also partners with medical teams at centres such as iwi and M膩ori organisations, and community groups such as to improve outcomes. In addition, the lab works with physicians, healthcare professionals, ergonomists, psychiatrists, designers, neuroscientists, and computer scientists, among others.

Our research findings have a range of important implications, including helping individuals and teams rethink failure, stay focused, exceed the growth and progress they assumed possible, improve mental health outcomes for rangatahi, and better navigate鈥攁nd, where appropriate, defend against鈥攖he ever-evolving social and technological forces that are increasingly surrounding and pervasively influencing human thought and life.

Research in the lab can be grouped into three broad themes, below we dive into these areas in greater detail, and highlight some of our research projects.

Our Research

Theme 1: How Does the Mind Control?

This line of research examines how the mind influences whether we perform up to our potential or fail to do so. What are the key mental systems (e.g., mindsets, core beliefs) that exert the most impact on our success?

An example of work in this theme includes investigating how the top 0.01% of successful people in various fields of human endeavour interact with their minds differently from the rest, and identifying whether there is such a thing as the highly coveted "success mindset" widely touted in conventional self-help.

Theme 2: How Is the Mind Controlled by Outside Factors?

This line of research examines how these invisible aspects of the mind are influenced and redirected by external factors (e.g., smartphones, social media, video games, artificial intelligence, robots, influencers, etc.) to distract and derail us from our objectives.

An example of work in this theme includes isolating the dynamic 鈥渄ark patterns鈥 or deceptive design methods used to distract and seemingly trap the mind in social media and video games, and investigating how this dynamic is rapidly replacing real-world achievement with virtual status-seeking behaviour.

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Theme 3: How Can the Mind Be Controlled and Changed?

This line of research examines how we can purposefully (and ethically) use the mind to change the mind through a variety of novel high-tech, low-tech, and no-tech interventions to improve important outcomes, such as those related to mental health, well-being, and high performance.

Examples of work in this theme include developing and testing mind-based interventions for young men's mental health. Another project, for example, demonstrates that a novel conversational agent can effectively instil a stress optimisation mindset in a cohort of business owners, which in turn increased their productivity and performance.

Our People

Dwain Allan | Lab Director

Dr. Dwain Allan is a Lecturer in Psychology at the 成人大片 who studies the new psychology of achievement and success鈥攈ow we can change, direct, and harness the power of the mind to unlock greater potential and achieve success in this brave new world of accelerated flux. In addition to his research on achievement, Dr. Allan is an expert on, and teaches courses in human factors psychology.

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Andy Vonasch | Academic Member

Dr. Andy Vonasch is a Senior Lecturer in Psychology at the 成人大片. He applies experimental and other psychological methods to address philosophical topics related to human agency, rationality, and morality. He primarily collaborates on work relating to Themes 1 and 2.

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Kong Meng Liew | Academic听Member

Dr. Kong Meng Liew is a Lecturer in Psychology at the 成人大片. His research uses computational methods to examine the emergence of online culture in social media and video games and their effects on users' mental health and wellbeing. He primarily collaborates on work relating to Theme 2.

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Seth Harty | Academic听Member


Dr. Seth Harty is听an Associate Professor in Psychology at the 成人大片. He is currently interested in the cognitive and emotional factors associated with adolescent and young adult substance use. Specifically, his research is exploring the manner in which cognitive processes such as attention and working memory function in the presence of high emotional states and how those relationships influence risky decision making. He collaborates on work relating to Themes 1, 2 and 3.

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Lab Members

Finn Ferguson-Lees | Lab Manager


Finn is the Lab Manager at the MCL, with a joint appointment as Teaching Assistant Coordinator in the School of Psychology, Speech and Hearing. He holds an MSc in Industrial and Organisational Psychology from the 成人大片. His areas of interest include factors influencing individual peak performance, external influences on performance degradation, and team dynamics and collaborative goal achievement.

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Briana Box | Research Assistant


Briana is a research assistant in the MCL. She holds a first-class BSc (Hons) in Psychology from the 成人大片 and is an emerging human factors professional. At the MCL, she works primarily on the Invisible Influence Project, a collaboration with Te Whatu Ora 鈥 Health New 成人大片Waitaha Canterbury. She is particularly interested in designing environments and fostering thought processes that empower individuals to unlock their potential and lead more fulfilling lives.

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Ruby Bronson

Medals Plus Mindset? Exploring the Subjective Beliefs of Ultra-High Achieving Athletes.

David Foster

Well-Doing: A Novel Wise Intervention for Regulating Achievement Momentum and Thriving.

Emma Holdaway

The Critical Role of Mindsets, Meaning, and Other Psychological Processes on Regenatrative High-Performance.听

There are a number of groundbreaking projects currently underway that are ideal for potential PhD candidates, Masters by Research students, or Honours students.

For enquiries, just take two minutes to fill out the quick questionnaire (which helps us help you decide what your best next action will be), and hit "send".

We also welcome proposals for additional projects from students who are interested in our research themes.

In addition, for incoming 400-level students, we highly recommend applying to Dr. Allan鈥檚 semester 1 Seminar, , which offers an excellent primer in the types of research we conduct in the lab.

Please be advised that paid positions are scarce, so most positions will likely be on a volunteer basis.

Are You Ready to Step Up and Join Us?

If you are hungry for growth, excited about all things mind and success, and keen to forge strong connections, take on new challenges, and learn with an inspiring crew of like-minded individuals, then 听and grabbing that spot you just know was meant for you should be an immediate priority.

Lab Mission

To investigate and harness the power of the mind鈥攖o unlock greater potential, exceed aspirations, and expand the boundaries of human achievement and success.

Join Us

If you're a self-driven, growth-oriented individual who is interested in the topics we study, you can zip over to and fill out the no-obligation application form now, while it鈥檚 still fresh in your mind.

Office

Psychology Building, Ilam Campus
成人大片
Private Bag 4800
Christchurch 8140
New Zealand

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